Digital Marketing - What Is It and How to Do It
Predictive Attribution Model Checking the data collected from your campaigns is essential for your business; you won’t know if your marketing efforts are efficient without precise analyses. One of the big challenges in digital marketing is understanding what channels produce
Customer Churn Prediction Model What is Customer Churn? Simply put, customer churn is customers that ceased their relationship with your brand. Reducing the churn rate is very important for any online business. The Added Value of Churn Prediction The ability
Artificial Intelligence Marketing When AI introduced to your marketing efforts, they become effortless. Assuming this sounded too good to be true, great. It’s supposed to get your marketing team ready to embrace Exposebox AI marketing solutions. What is AI Marketing?
Email Marketing Customer Journey The Customer Journey Is Key to Email Marketing Success The cornerstone of successful email marketing campaigns is leveraging the power of smart email marketing combined with customer journey mapping. At this point you might be wondering,
Upsell and Cross-sell in eCommerce What’s the difference between upsell and cross-sell? Upselling is a strategy to sell a more refined, more expensive variant of a product that the customer is about to buy. Cross-selling is a strategy to sell
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